4.08 out of 5
4.08
18 reviews on Udemy

Google Ads (Adwords) Masterclass – Pay-Per-Click PPC Adverts

Learn How to Use Google Search, Display, Shopping & YouTube Ads to Increase Sales, Traffic & Leads - Basic to Advanced
Instructor:
VendLab Ecommerce School
7,338 students enrolled
English [Auto]
How to use the Google Ads to drive traffic and sales for your business
Understand the main campaign types
Track your performance and understand key metrics
Launch successful Google Ads campaigns
Create your first Google Ads campaign
Optimise you campaigns for best performance

Learn how to promote your business using Google Ads – the world’s leading online advertising platform and a great opportunity for entrepreneurs.

Use Google Ads to promote your business and boost your income. You don’t need any prior knowledge of online advertising or technical skills – if you can use a web browser, you are good to go!

This course is by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $4 million/year. Trevor Ginn has over ten years of experience selling online. The course covers:

  • Account setup

  • Setting goals and objectives

  • Search Campaigns

  • Display Campaigns

  • Shopping Campaigns

  • Google Merchant centre

  • Reporting and Metrics

  • Targeting

Each section has a written course summary, and once purchased, this course is available to students forever.

Course content and overview

This course is for you if you are a Google Ads newbie or an experienced advertiser looking to improve your sales. You will learn about how to use Google Ads from start to finish. The course comprises over 10 detailed sections, each tackling an aspect of the Google Ads platform. At the end of the course, you will be able to:

  • Select the right campaign type for your objectives

  • Create successful Google Ads campaigns

  • Target your ads effectively

  • Create compelling Ads

  • Understand key metrics and generate product reports

  • Optimise your ads for better performance

This course distils the instructor’s enormous experience in online advertising and eCommerce 40+ digestible lessons. He is always happy to answer email questions and loves hearing from students.

Display Ads

Reporting and Analytics

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
4.1
4.1 out of 5
18 Ratings

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Includes

4 hours on-demand video
Certificate of Completion