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In this 2-hour long tutorial, you will learn how to get started with Google Search Ads and create successful campaigns to reach new customers and grow your business. We’ll work on Google Ads, Google’s online advertising platform.
By the end of the tutorial, you will be able to:
– Create your account on Google Ads
– Set up the first campaign structure
– Set up conversion tracking
– Add relevant audience, set bids and budgets and targeting
– Set up ad groups
– Do effective keyword research
– Create impactful and relevant ads
– Navigate through the Google Ads Dashboard
– Learn about Tools and Settings available on Google Ads
– Optimize ad campaigns to generate conversions and be profitable
Note: If you don’t have a Google account, you will need to create one to be able to complete the content.
