Sales Skills & Marketing Psychology: The Art of Suggestion

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Sales Skills & Marketing Psychology: The Art of Suggestion

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I invite you to watch a series of short videos showcasing various situations where different techniques influence our decisions. These techniques are used in sales, marketing, and even in everyday life by some people.

In our daily lives, for example, when we go to a restaurant, we choose a dish that we think will taste the best. When buying a new blouse, we pick the one we like the most. We open our wardrobe and decide what to wear in the morning. We feel good, believing that everything we do is based on our own decisions and choices. But is that really the case? Are we not susceptible to certain suggestions?

Why are we sometimes willing to pay a lot for the same product, while other times we consider it less valuable and don’t buy it?

Why is ‘0’ a magical number, and how is it used in marketing?

Why does our environment influence how we assess situations and make various decisions?

Why do so many factors affect what we think?

We like having a choice and making decisions.

When we don’t have a choice and there is only one option, we may feel disappointed by the lack of alternatives and might decide to opt out.

When the choice is too large, we feel overwhelmed and find it hard to make a decision, which might also lead us to opt out.

Why is that?

I invite you to watch and find out.



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