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Description
Improve your marketing skills and get better marketing campaign results by Visual Content Marketing course.
Visual content marketing plays a major role to receive high engagement in the digital world. Knowing what are the factors of an effective visual content (images and videos) is important. In this course you will learn how a content should be based on the personality of the potential customers to influence them the most.
What Awaits You Inside:
Fundamentals of Visual Content Marketing
Google’s Goal setting system
Target Audience
Customer’s psychological personality
Brand’s Visual Identity
colors, typography, layout
Compelling Visual Content
Tools, 5 image types and 4 video types for content marketing
Strategies of Viral Videos
Advanced video hooks for viral videos
Distribution and Optimization
Platform analyzation and optimization
Preparing for the real world – Marketing Strategy
Global and specific content marketing strategies for each business and product type
During the course we will not learn how to use designing tools to create content, we will only learn the factors of an effective visual content and the structure it must have based on the business type and products or services.
The course include over 20 visual content marketing strategies which help you as a marketer to grow campaign’s result and content engagement. Some of these strategies are global and effective on any type of business and some are specific for each type of business.
The course include many real-life examples, practices, assignments, quizzes to prepare you for real project and real visual content marketing campaigns. Throughout this journey, you’ll not only learn but also apply these skills through practical exercises and real-world examples.
