Digital Marketing hacks: Behavioral Science applied
Course Overview
About This Free Course
How do you get people to vaccinate, quit smoking or buy a product online? By providing information on the benefits they will obtain if they act?
Unfortunately, giving people more information on what will gain from acting in many cases simply does not work.
In this course you will find out why it is often much more effective to make the desired behavior easy or simply to change the context in which people take decisions.
Upon completing this course you will feel confident about mastering the principles of selling online, no matter if you manage a huge venue like Amazon or a small Facebook marketplace.
You will gain an understanding of basic psychology and why psychological principles are so important in marketing.
You will discover how psychology influences the buying process.
You will be able to employ marketing tactics, based on key psychological principles, that are most appropriate and effective for your market and brand.
The topics I will cover in this course are:
- An introduction to Behavioral Economics and why Daniel Kahneman believes “People think much less then they think they think”
- How does Behavioral Economics relate to digital marketing and online sales
- The power of Commitment devices as “Foot-in-the-door” technique to generate leads
- How to use the Scarcity principle to create a sense of urgency and close the gap between trigger and purchase
- How Social Proof can help you boost conversions
- Power of easy concepts simplifying the purchase journey of your customers
- How to use Loss Aversion to increase conversion rates and brand engagement...
...and many more powerful psychological principles to improve your online marketing effectiveness, packed with useful tips and implementation guidelines.
This course WILL NOT PROVIDE you with some magical 12-steps formula to help you crack all the secrets of digital marketing in 7 days.
This course WILL PROVIDE you with a set of THINKING PRINCIPLES and a solid understanding of human psychology and marketing that will help you design choice options to influence the way people choose, as you would like.
Once you complete the course you will understand why some renowned university professors, such as David Savage, argue the use of behavioral economics should be legislated due to its effectiveness.
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Gain new competence and skills
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Who Should Take This Course
"Digital Marketing hacks: Behavioral Science applied" is aimed at people who want a practical, structured introduction to udemy without paying full price for it. It's a solid fit if you're starting out in udemy and want a guided course rather than piecing tutorials together yourself, if you've tried free YouTube content on the topic and want something more organized in around 1.5, or if you already work in a related area and want a refresher you can finish at your own pace. Since enrollment happens on Udemy itself, you keep full access to view the lectures, download any provided resources, and revisit the material later — this isn't a stripped-down or time-limited version of the course.
Why This Course Is Worth Taking
Our take: this listing earns a spot on FreeWebCart because the coupon we verified actually brings the price to $0, not just a token discount, and the course carries a 4.5/5 rating on Udemy from 246+ students who've already enrolled. That combination — real reviews plus a working 100% OFF code — is what we look for before publishing a udemy course. It won't replace hands-on experience or a full degree program, but as a low-risk way to test whether udemy is worth pursuing further, or to pick up one specific skill, the free price tag makes it an easy yes while the coupon lasts.
Pros & Cons
👍 Pros
- 100% free to enroll via this coupon (normally $29.99)
- Lifetime access on Udemy once enrolled, even after the coupon expires
- Rated 4.5/5 by past students on Udemy
- Self-paced — no fixed schedule or live sessions to attend
👎 Cons
- Coupon is time-limited and can expire before you enroll
- No live instructor support — questions go through Udemy's Q&A, not us
- Certificate is a Udemy completion certificate, not an accredited qualification
Frequently Asked Questions
Is "Digital Marketing hacks: Behavioral Science applied" really free?
Yes — we verified a 100% OFF Udemy coupon for this udemy course before publishing it. Enroll directly on Udemy using the button below; no credit card is needed while the coupon is active.
How long will this coupon last?
Udemy coupons typically last 1–3 days or expire after roughly 1,000 enrollments, whichever comes first. If the price on Udemy no longer shows $0 when you click through, the coupon has expired since we last checked it.
Do I keep access after the coupon expires?
Yes. Once you enroll while the coupon is live, "Digital Marketing hacks: Behavioral Science applied" is yours to keep on Udemy — including any future updates the instructor makes — even after the coupon runs out.
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