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LinkedIn Marketing & LinkedIn Lead Generation in 2022 [B2B]
Course Overview
What You'll Learn
- BOFU (Bottom of Funnel): generating short-term revenue
- MOFU (Middle of Funnel): tactics such as product education & nurturing that will enhance BOFU
- TOFU (Top of Funnel): generating broad awareness and problem education to provide the basis for subsequent revenue generation
About This Free Course
Welcome to the ultimate course on LinkedIn marketing, lead generation & advertising for B2B in 2022. Master B2B social media marketing with chatgpt design ads like a pro!
I've been advertising on LinkedIn since 2011, and I have an MBA from the #1-ranked business school for marketing in the USA.
The main benefit of this course is teaching you how to use LinkedIn to get new customers. For example, I'll walk you throught a case study on how one ad campaign generated a 500% return on investment. To get customers we’re going to use LinkedIn ads, but also learn account based marketing increase your b2b efficiency (ABM), LinkedIn Sales Navigator, your LinkedIn company page, and other tactics such as automating connection requests.
After this course, you’ll be able to acquire new customers using LinkedIn efficiency by using the top, middle, and bottom of the marketing funnel. You’ll be able to put together a LinkedIn customer-acquisition plan.
I'll talk about LinkedIn ads of various types with different objectives. The key to cost-effectvie lead generation and customer acquisition is mapping out the entire funnel, not just short-term lead generation.
The major sections of this LinkedIn marketing course are:
BOFU (Bottom of Funnel): generating short-term revenue
MOFU (Middle of Funnel): tactics such as product education & nurturing that will enhance BOFU
TOFU (Top of Funnel): generating broad awareness and problem education to provide the basis for subsequent revenue generation
I'll talk about the details of LinkedIn campaigns I worked on and provide 3rd-party case studies. I'll give you tutorials, strategies, and tactics to pull everything together.
This is a more structured approach to LinkedIn marketing than my previous courses which focused on jumping straight into tutorials.
This course is for people in B2B marketing and potentially those in outbound sales and business development.
Let’s get started!
Key Marketing Topics:
LinkedIn Marketing
LinkedIn Lead Generation
LinkedIn Advertising (LinkedIn Ads)
Social Media Marketing
B2B Advertising
B2B Marketing
Who Should Take This Course
"LinkedIn Marketing & LinkedIn Lead Generation in 2022 [B2B]" is aimed at people who want a practical, structured introduction to marketing without paying full price for it. It's a solid fit if you're starting out in marketing and want a guided course rather than piecing tutorials together yourself, if you've tried free YouTube content on the topic and want something more organized, or if you already work in a related area and want a refresher you can finish at your own pace. Since enrollment happens on Udemy itself, you keep full access to view the lectures, download any provided resources, and revisit the material later — this isn't a stripped-down or time-limited version of the course.
Why This Course Is Worth Taking
Our take: this listing earns a spot on FreeWebCart because the coupon we verified actually brings the price to $0, not just a token discount, and the course carries a 4.5/5 rating on Udemy. That combination — real reviews plus a working 100% OFF code — is what we look for before publishing a marketing course. It won't replace hands-on experience or a full degree program, but as a low-risk way to test whether marketing is worth pursuing further, or to pick up one specific skill, the free price tag makes it an easy yes while the coupon lasts.
Pros & Cons
👍 Pros
- 100% free to enroll via this coupon (normally $84.99)
- Lifetime access on Udemy once enrolled, even after the coupon expires
- Rated 4.5/5 by past students on Udemy
- Self-paced — no fixed schedule or live sessions to attend
👎 Cons
- Coupon is time-limited and can expire before you enroll
- No live instructor support — questions go through Udemy's Q&A, not us
- Certificate is a Udemy completion certificate, not an accredited qualification
Frequently Asked Questions
Is "LinkedIn Marketing & LinkedIn Lead Generation in 2022 [B2B]" really free?
Yes — we verified a 100% OFF Udemy coupon for this marketing course before publishing it. Enroll directly on Udemy using the button below; no credit card is needed while the coupon is active.
How long will this coupon last?
Udemy coupons typically last 1–3 days or expire after roughly 1,000 enrollments, whichever comes first. If the price on Udemy no longer shows $0 when you click through, the coupon has expired since we last checked it.
Do I keep access after the coupon expires?
Yes. Once you enroll while the coupon is live, "LinkedIn Marketing & LinkedIn Lead Generation in 2022 [B2B]" is yours to keep on Udemy — including any future updates the instructor makes — even after the coupon runs out.
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