Professional Diploma: Customer Centricity & Design Thinking – Free Udemy Course
🌐 English4.5👥 15,134 students
$19.99Free

Professional Diploma: Customer Centricity & Design Thinking

Course Overview

CategoryDesign
DurationSelf-paced
InstructorUdemy
LanguageEnglish
Rating4.5 / 5
PriceFree (was $19.99)

About This Free Course

Welcome to Course: Professional Diploma in Customer Centricity & Design Thinking by MTF Institute

video materials of that course equal to course: Research Methodologies in Strategy and Product Development,
and you will see additional articles


Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: artificial intelligence risks in cybersecurity, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, free leading digital transformation in the modern business course, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry, and resident of the incubator "The Fintech House of Portugal".

MTF is present in 208 countries and has been chosen by more than 400 000 students.


Course Author:

Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.

In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.

In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.

Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.

With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.


Customer Centricity is a business philosophy that puts the customer at the heart of every decision. It's about understanding their needs, wants, and motivations, and then using that information to create products, services, and experiences that delight them.

Design Thinking is a human-centered problem-solving process that helps you develop solutions that are not only feasible but also desirable. It's a iterative approach that involves understanding the problem, brainstorming solutions, prototyping, testing, and refining.


Key Focuses:

  • Empathy: Both customer centricity and design thinking require a deep understanding of the people you're designing for. This means putting yourself in their shoes and seeing the world from their perspective.

  • Iteration: Neither process is linear. You'll learn as you go and need to be prepared to adapt your ideas based on new information.

  • Testing: It's crucial to test your ideas with real customers to see how they respond. This helps ensure that you're creating something that people actually want and need.


  • Why They're Important:

    For Companies:

    • Increased Customer Satisfaction and Loyalty: By focusing on what customers want, you're more likely to create products and services that they'll love. This leads to higher satisfaction, loyalty, and repeat business.

  • Improved Innovation: Customer centricity and design thinking can help companies develop new products and services that are more likely to be successful.

  • Reduced Costs: Understanding customer needs upfront can help avoid costly mistakes down the road.


  • For Careers:

    • In-Demand Skills: The ability to think creatively and solve problems from a customer's perspective is highly sought after by employers.

  • Increased Marketability: These skills can help you stand out from the competition and land your dream job.

  • Better Problem-Solving: You'll develop a more holistic approach to problem-solving that considers not just the technical feasibility of a solution but also its desirability and usability.

  • Who Should Take This Course

    "Professional Diploma: Customer Centricity & Design Thinking" is aimed at people who want a practical, structured introduction to design without paying full price for it. It's a solid fit if you're starting out in design and want a guided course rather than piecing tutorials together yourself, if you've tried free YouTube content on the topic and want something more organized, or if you already work in a related area and want a refresher you can finish at your own pace. Since enrollment happens on Udemy itself, you keep full access to view the lectures, download any provided resources, and revisit the material later — this isn't a stripped-down or time-limited version of the course.

    Why This Course Is Worth Taking

    Our take: this listing earns a spot on FreeWebCart because the coupon we verified actually brings the price to $0, not just a token discount, and the course carries a 4.5/5 rating on Udemy from 15,134+ students who've already enrolled. That combination — real reviews plus a working 100% OFF code — is what we look for before publishing a design course. It won't replace hands-on experience or a full degree program, but as a low-risk way to test whether design is worth pursuing further, or to pick up one specific skill, the free price tag makes it an easy yes while the coupon lasts.

    Pros & Cons

    👍 Pros

    • 100% free to enroll via this coupon (normally $19.99)
    • Lifetime access on Udemy once enrolled, even after the coupon expires
    • Rated 4.5/5 by past students on Udemy
    • Self-paced — no fixed schedule or live sessions to attend

    👎 Cons

    • Coupon is time-limited and can expire before you enroll
    • No live instructor support — questions go through Udemy's Q&A, not us
    • Certificate is a Udemy completion certificate, not an accredited qualification

    Frequently Asked Questions

    Is "Professional Diploma: Customer Centricity & Design Thinking" really free?

    Yes — we verified a 100% OFF Udemy coupon for this design course before publishing it. Enroll directly on Udemy using the button below; no credit card is needed while the coupon is active.

    How long will this coupon last?

    Udemy coupons typically last 1–3 days or expire after roughly 1,000 enrollments, whichever comes first. If the price on Udemy no longer shows $0 when you click through, the coupon has expired since we last checked it.

    Do I keep access after the coupon expires?

    Yes. Once you enroll while the coupon is live, "Professional Diploma: Customer Centricity & Design Thinking" is yours to keep on Udemy — including any future updates the instructor makes — even after the coupon runs out.

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