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4.54
22 reviews

Brand Marketing Strategy Excellence to become Brand Manager

Best Brand Management Internship Course; Learn naming, branding, designing identity and positioning from Apple, Coke.
Instructor
Arun Singhal B-Tech, MBA (IIM-B),Unilever, J&J, Danone, IIMU, Cello
Category
Branding
Marketing
9,884 Students enrolled
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Want to become a Best Brand Strategist /Manager?

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Take a look at this course where you will

· Not only learn how to successfully build a brand using a a lot of examples and case studies but also

· Do a 8 weeks virtual brand management internship with us

· Preview many lectures for free to see the content for yourself

· Clear your doubts on this topic any time while doing the course

· Get Udemy’s 30 days Money Back Guarantee

My real life exposure to brand management began only after I become a Product Manager in Lipton for four leaf tea brand- Green Label, Richbru, Tiger and Yellow Label. I had great opportunity to work on building four brands!

And here the realities of life starting hitting with the management only focusing on building Green Label and Tiger. More was to come when I realized that it take a lot of effort and time to even build a established brand like Green Label

Leaned a lot more about brand building in J&J where I worked for 16 years and saw many right things being done that continued to establish existing brand like Johnson’s Baby and new ones like Stayfree.

And Finally my own recent research into what made Apple, Coca Cola, Volvo etc. top brands globally!

I bring in this course my learnings from my own experiences over 40 years in sharing with you how can you build a brand successfully

Pls look at what other students like you are saying about this course

“This was a great course, the trainer was very clear in his explanations! thank you for this”

“Good real stuff about brand management”

“Content is short, clear and had a rational explanation of real life case”

“yes it is better and continue”

Preview for yourself many lectures free. If you like the content, enrol for the course, enjoy and skill yourself to build Brand Marketing Strategy Excellence to become Brand Manager! If don’t like the content, please message about how can we modify it to meet your expectations.

Please remember that this course comes with Udemy’s 30 days Money Back Guarantee using which you can get a full refund if you are not satisfied even after doing the full course

Overview
Brand Management Excellence Requirements
Building Emotional Connection
Maintaining Consistency and Cohesion
Emphasizing Innovation
Customer Centric Approach
Distinct Brand Values
Iconic Brand Symbols
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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Course details
Video 7 hours
Lectures 6
Certificate of Completion
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